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Purpose
Make change easier by directing the rider, motivating the elephant, shaping the path
How to Use
1. Introduce the three-part model: direct the Rider (rational mind -- provide clear direction), motivate the Elephant (emotional side -- connect to identity and feeling), shape the Path (environment -- make the change easy). 2. Diagnose a current change effort: where is it failing -- unclear direction, unmotivated emotion, or a hard path? 3. Apply tactics: Rider -- script the critical moves; Elephant -- find the feeling, shrink the change; Path -- tweak the environment, build habits, rally the herd. 4. Design a change plan addressing all three.
Created by Chip Heath & Dan Heath
When to Use
This tool is suited to the following coaching and facilitation contexts:
| Context | Relevant |
|---|---|
| Individual Coaching | |
| Team Coaching | |
| Leadership Development | |
| Facilitation / Workshop | |
| Online / Virtual |